Projects
Arts Plaza
Traffic Impact Analysis & Phased Development Planning
Traffic Impact Analysis & Phased Development Planning
ProjectDeShazo Group was engaged by the Billingsley Company to conduct a traffic impact analysis for the Arts Plaza Development, a landmark multi-phase, mixed-use project in the heart of the Dallas Arts District. The development includes residential, commercial office space, restaurants, retail, public parks, and outdoor gathering spaces. One Arts Plaza, as the eastern anchor of Flora Street, serves as the visual and functional gateway to the district.
🎨 Mixed-Use Urban Development | 📍 Dallas, Texas
🧭 Scope: Traffic Impact Analysis, Phased Development Planning, Urban Infrastructure Recommendations
🏙️ Location: Dallas Arts District
👤 Client: Billingsley Company
🚗 Traffic Capacity & Circulation Evaluation
1. Conducted comprehensive traffic modeling to assess projected volumes and impacts across all development phases
2. Analyzed key intersections and unsignalized driveways on Routh Street, Ross Avenue, and freeway frontage roads
3. Recommended traffic mitigation measures to ensure safe and efficient site access and urban mobility
📉 Strategic Forecasting & Infrastructure Coordination
1. Determined that, at build-out, existing street infrastructure would remain functional with future widening of Routh Street enhancing capacity
2. Identified areas of operational delay, but concluded traffic signals were not warranted
3. Recommended phased driveway implementation aligned with freeway access and development practicality
🎭 Culture-Driven Urban Planning
1. Balanced high-density land use with surrounding urban infrastructure
2. Preserved Arts District pedestrian experience while managing vehicular flow
3. Maintained acceptable levels of service for key roadway links despite anticipated background growth
1. Provided scalable analysis across multiple development phases
2. Anticipated future traffic demand to align with city plans to widen Routh Street
3. Supported a proactive approach to infrastructure evolution tied to the district's expansion
